Atlanta Content Marketing Services
Get Atlanta Content Marketing Services that Deliver Results
Traditional outbound marketing no longer works. Not only are your customers blocking all of your outbound marketing attempts--advertising and even sales--they’re tired of you interrupting them with marketing messages. What they really want is something simple which you can create at a fraction of the cost of most other marketing tactics: content that actually helps. That’s where content marketing steps in. Content marketing is the art of creating content that educates, solve a problem, or inspires.
That’s right--you create content your potential customer needs to attract them to your website, app, social media profile etc. It does the work quietly in the background for you, driving “inbound” traffic that results in leads, sales, and long-term customers. Content marketing is one of the most powerful “inbound” marketing strategies currently used.
Award-Winning Content Marketing Services
Verge is a full-service content and digital marketing agency that provides end-to-end content marketing services for our clients--from ideation and research to content creation and publication to social media distribution, promotion and analytics--at prices that won’t break your marketing budget.
Unlike most other content marketing agencies in Atlanta, we don’t just quickly churn out a blog post or an ebook or a video script. We use a different approach, which is to truly get to know our client’s business, their customers, and their brand voices, so we can craft compelling, relevant, and effective content that resonates with their buyers and delivers results. We work hand-in-hand with our clients learning their business and marketing goals to ensure that the content strategy we develop and every piece of content we create meets or exceeds their goals, supports business objectives, and delivers a significant return on investment (ROI). In other words, we create content that actually works.
Content Strategy and Planning: At Verge, we partner with our clients to develop the right strategy to target the right buyer personas, develop content for each stage of the buyer journey, and then develop brand persona and messaging architecture to help you hit your target audience
Content Development and Editorial Services: So many B2B companies need content, but just don’t have the time or budget to do it themselves. Yet they don’t feel confident an agency understands their business well enough to write with authority about it. But Verge can help you not only produce more content, but also produce the kind of content that will help your company get found and ensure your audience see you as an authority in your industry. We can also make it look easy by inputting it into your content management system *(CMS) and doing all the graphic design for you. So whether you just need social media posts created or an entire website built, Verge can partner with you to help you do content marketing like a pro.
Content Distribution, Promotion, and Analytics: Did we mention we’ve won awards for social media campaigns we’ve developed for our clients? We can help you develop content and then distribute it to your social media networks and third party sites. Verge can also help you develop and design unique content promotions and then track and measure how well your content campaigns are doing. In fact, our team consists of Marketers certified in Google Analytics. We are committed to help you track your content marketing activities and campaigns, measuring performance and then optimizing to improve results.
“Inbound” by the Bay
We’ve helped some of the most promising Atlanta B2B startups and small businesses grow their businesses. We understand the unique challenges of running a business in the competition-rich Atlanta. We’ve worked with high-tech companies in Atlanta to small businesses in Athens and the surrounding area. In short, we’ve helped them launch, grow and eventually thrive. We’ve also worked with mature startups and mid-size companies, helping them reposition their brand and or start a new chapter in their business.
In fact, we’re now using the same approach to help businesses in other geographical locations find success.
If your business is located in Atlanta, Athens or in northern Georgia, Verge can provide optimum content marketing services and help your business increase revenue and grow.