Best Construction Technology Marketing Agency

Working with Verge Marketing Agency was a game-changer for our construction technology startup. Their branding expertise helped us craft a unique identity that stood out from the competition, while their marketing strategies put us on the map and helped us grow exponentially. We went from being a small player to a major industry force, and we couldn’t have done it without Verge. Thanks to their guidance and support, we’re now well on our way to transforming the construction industry.”
— Chris Stevens, CEO, Constructus

Verge Has 6 Years Experience Growing Construction Technology Startups

Proven construction technology startup growth marketing strategies

Verge is a digital marketing agency that specializes in helping construction technology startups and contractors grow their businesses online.

We pride ourselves on delivering results—our campaigns for our construction technology clients and contractors result in leads with a 20% higher close rate compared to our competitors. Whether you need to develop a website, improve your online visibility, or generate more leads, Verge can help you achieve your goals.

Read the Case Study

Find out how Verge helped this construction tech startup grow its traffic!

 

Read the Case Study

Find out how Verge grew 1Build’s blog traffic to 12k within 6 months!

Construction Technology Marketing Strategies that will Grow Your Business

What Do you Need help with?

  • We can help you build a logo, brand or website that converts visitors into customers and helps your company reach its business goals.

    Your website is your company’s online face. One that can make or break a visitor’s first impression of your brand. Visitors to your website will take less than half a second to decide whether they want to engage with your website or click away. We’ll make sure that in that instant, they are given a reason to stick around by developing a great user experience that engages and converts them.

    But creating an effective construction logo or website isn't as easy as it sounds. In fact, studies show that most construction technology startups aren't quite sure what they need to develop a brand or how to go about building a website that attracts customers.

    A responsive website design should be visually appealing, functional, and optimized for conversions. So we're here to help! As your construction technology marketing team, we provide powerful interactive websites that elevate your brand, engage your visitors and persuade them to take action. We offer a variety of customizable responsive websites tailored to fit your specific business needs.

    A great website and brand will give your construction business an unfair advantage over your competitors.

  • We know construction SEO... and we're ready to show you how. With Verge, your construction technology firm won't ever have to worry about being found on the internet again.

    Achieve dominant rankings for all construction-related searches in your area and attract more qualified leads by advertising on Verge.

    Your construction tech product or service is amazing, but building a ground-breaking product that solves entrenched problems facing contractors and subcontractors in the construction industry is simply not enough to get the attention of your potential customers.

    The construction industry landscape is highly competitive. No matter where you’re located, you’re guaranteed to have competitors who are leveraging agencies like Verge to ensure your website and products don't come up when potential customers are searching for your service on Google.

    Gaining visibility in search engines like Google when you're running a business in a digitally saturated space is crucial to growing your business online. Verge's search engine optimization (SEO) strategies will ensure that your company reaches potential customers when, where, and on how they are searching for your service online. Our all-inclusive approach to construction and construction technology SEO will ensure your company gets found for your services on all devices. Verge Marketing uses an array of online SEO marketing tools and strategies that help construction companies grow their customer base by increasing their visibility across multiple platforms.

    Don't let your construction tech business stay invisible online.

  • When it comes to PPC and social media advertising, email marketing, and conversion rate optimization, Verge knows construction. If you're a construction technology startup or a contractor who wants to generate more leads and dominate your space, our award-winning digital marketing campaigns will grow your business fast.

    Are you a construction technology startup or a contractor who wants to dominate search results for the construction industry? Verge has developed award-winning digital marketing campaigns specifically for builders in construction. With our expertise in digital marketing, we will help grow your construction or construction technology business by putting your pay-per-click (PPC) ads at the top of search results for your industry. We analyze all the data for your advertisements and optimize ad content and campaigns to get you more qualified leads at the lowest cost per click.

    Verge can also create email marketing campaigns to start generating leads fast, including writing all your lead-generating email sequences to nurture your buyers from awareness of your product or service to purchase. By creating email marketing campaigns, Verge will not only help you generate more high-quality leads, but we'll help you shorten your sales cycle.

    And if you have a website that's currently not generating leads for your business, we can optimize your web pages, landing pages, and forms to improve conversions across the board using conversion rate optimization (CRO). CRO will actually increase website engagement and revenue without any increase in your website traffic. In other words, we help construction businesses do more with less.

    Verge creates campaigns with leads that have a 20% higher close rate than our competitors.

    Let us help you grow your business with proven pay-per-click advertising and email marketing campaigns and digital marketing techniques.

  • Need to develop a scalable, reliable content marketing strategy for your construction firm that will get more leads and sales for a fraction of the cost of PPC? Discover the secrets that only a few construction technology businesses are using to rank in Google's top search results.

    Pay-per-click and social media advertising are expensive and over time will increase your marketing costs. While we recommend PPC advertising for immediate, short-term results, we also recommend content marketing and inbound marketing tactics to obtain long-lasting results that will really start helping your construction firm grow over time. Creating the right content yields better returns in the long run and delivers a greater return on investment (ROI) for construction technology brands and construction builders.

    But if you're in construction technology or are a builder or contractor, you don't have the time or communication skills to develop the kind of high-quality content you need to get your business ranking in the top search results on Google so you can generate more leads for a fraction of the cost of PPC or other digital marketing tactics.

    But Verge are experts in content marketing and developing robust content strategies specifically for construction. We have 10 years experience developing comprehensive content strategies that help our construction clients reach the top of Google and generate high-quality leads that turned into revenue-generating customers. In fact, Verge's founders were doing content before "content marketing" as a phrase became a "thing." You can trust that we know your industry and audience and will create the right content that converts leads into customers.

    Looking for a cheaper and more effective way to advertise your business online? Verge has the experience, strategy, and process to supercharge your construction content and SEO results in 90 days or less.

If the Construction Industry Is Booming, Then Why Isn’t Your Business?

 

Construction Tech Market Growth

By 2026, the Construction Technology market is projected to grow from $10 billion to $22 Billion.
 
 

Percent of Failing Construction Biz

Over 50% of Construction Businesses will Fail in the First 5 Years (Source: NAHB National Association of Home Builders)
 

Although the industry is booming, the majority of construction firms are going bust. Why? As opportunities increase, the market attracts new entrants, increasing competition in a crowded market.

 
 

To outpace competitors, construction technology firms need help. Your competitors are using the most advanced marketing techniques to win in the market.

 
 
 

of construction technology companies are using inbound marketing tactics to generate leads, such as search engine optimization (SEO) and content marketing. (Source: Construction Marketing Association)

 
 

Those that master digital marketing will have an advantage in the market and are poised to reap huge rewards. In short, those that help you win. Verge is ready to be your growth marketing partner.

 

Happy Construction Technology Customers

Construction Technology FAQ

  • Verge Marketing Agency, we have been assisting construction firms for the past six years, developing long-lasting relationships with our clients. Many of our construction technology clients have been with us for three years or more, which is a testament to the quality of our services.

    Over the years, we have partnered with over five different construction technology startups, gaining valuable insights into the industry's challenges and opportunities. Our experience in leveraging technology to help construction firms streamline their processes, reduce costs, and improve their bottom line is second to none.

    At Verge Marketing Agency, we pride ourselves on our commitment to our clients' success. Our team of experts works tirelessly to ensure that our clients achieve their goals and exceed their expectations. Contact us today to learn more about how we can help your construction technology business thrive.Description text goes here

  • At Verge Marketing Agency, we understand the unique challenges and opportunities that the construction technology industry presents. Our services are tailored to address these specific needs and include:

    Branding and Identity: We work closely with you to develop a brand identity that speaks to the construction technology market. We ensure your brand messaging conveys your products and services in a way that resonates with potential customers.

    Website Design and Development: We create websites that are optimized for the construction technology market. Our designs are intuitive, easy to navigate, and showcase your products and services in the best possible way.

    Search Engine Optimization (SEO): We help you rank higher in search engine results pages for construction technology-related keywords, ensuring your website is visible to your target audience.

    Content Marketing: We help you create content that is relevant to the construction technology market, such as blog posts, whitepapers, and case studies. We ensure that your content is informative and positions your brand as a thought leader in the industry.

    Social Media Marketing: We help you develop a social media strategy that engages with the construction technology community, promoting your brand and increasing your visibility.

    Email Marketing: We help you stay connected with your customers through targeted email campaigns, keeping them informed and engaged with your brand.

    Paid Advertising: We help you develop and execute targeted paid advertising campaigns that are focused on the construction technology market. We ensure that your advertising spend is optimized for maximum return on investment.

  • While Verge Marketing Agency is headquartered in Atlanta, GA, we have a national reach and serve clients from all over the United States. Our roots are in San Francisco, CA, where we began our journey in the technology industry. Since then, we have expanded our reach to better serve our clients' needs, with a particular focus on the construction technology industry.

    Our unique location in Atlanta, GA, and our experience working with clients across the country give us a deep understanding of the construction industry's challenges and opportunities, regardless of location. Whether you are based in the South or on the West Coast, our marketing services can help you achieve your business goals.

    At Verge Marketing Agency, we take pride in our ability to provide high-quality marketing services to construction technology companies located anywhere in the U.S. Our expertise in branding, website design, content marketing, and social media can help your business stand out and reach new customers, regardless of your location.

    Contact us today to learn more about how Verge Marketing Agency can help your construction technology business succeed, no matter where you are located in the United States.

Our Experts Can Help

 

Let’s Discuss Your Project.

We’d love the chance to get to know you and your business better. Jump on a quick call (no pressure), and we’ll share our thoughts, ideas, and recommendations.

If we’re a good fit, we’ll provide a free website and SEO analysis. There is no obligation, so let’s explore what we can do for you.

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